Mesa Labworks

San Diego, CA

Mesa Labworks is not your typical life science project—and that’s exactly the point. When the original branding was prematurely developed, our team stepped in to reimagine the identity from the ground up, crafting a bold, edgy visual language that breaks from the expected.

With raw cement textures, striking color choices, and a confident tone, Mesa Labworks speaks to a new generation of innovators. Gritty, youthful, and unapologetically bold, the brand positions this life science campus as a space where breakthroughs happen outside the lines—bringing a fresh, disruptive energy to a traditionally sterile category.

Collateral:
Brochure, Email Campaign, Social Media Ads, Marketing Center & Website

Design Manager: Anna Gromski
Project Lead: Shanique Lewis
Content Lead: Brooke Ramos
Lead Designer: Jiyoon Jung
Designers: Vicki Carrillo, Cynthia Pak, Jenna Skutnik, Sarah Nock, Herman Chan, Rena Spronz & Keely Smith

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